COOKIE

For the cookies we utilize on the DOĞUŞ OTOMOTİV website (and/or mobile application), users' explicit consent is obtained, and the opportunity to modify this consent at any time is provided. This system, which we refer to as explicit consent management, is located within the banner on the homepage of the website and/or mobile application. Via this banner, users can view the types of cookies utilized on the website and/or mobile application, the cookie providers, the purpose, nature, and duration of the cookies, and can specify their preferences with "active" or "inactive" options for all cookies other than Strictly Necessary Cookies. Furthermore, it is always possible for them to alter the choices they have made through this banner.

Cookie types by duration of use: Depending on their duration of use, session cookies and persistent cookies are utilized on the website and mobile site of the electronic commerce platforms operated by DOĞUŞ OTOMOTİV. A session cookie expires when you close your browser. A persistent cookie, on the other hand, remains on your hard drive for an extended period or indefinitely.

Cookie types by ownership or the party setting the cookie: Depending on the party setting them, "DOĞUŞ OTOMOTİV cookies (first-party cookies)" and "third-party cookies" are utilized on the website, mobile application, and mobile site of the electronic commerce platforms operated by DOĞUŞ OTOMOTİV. While DOĞUŞ OTOMOTİV's cookies are created by DOĞUŞ OTOMOTİV, third-party cookies are managed by third-party companies with whom we cooperate (such as Google and Facebook).

Cookie types by purpose of use: The following cookies are utilized on the DOĞUŞ OTOMOTİV website and mobile website based on their purpose of use:

Strictly Necessary Cookies: These cookies are essential for the website to function and cannot be switched off in our systems. They enable you to navigate the website and utilize features that correspond to a request for services, such as setting your privacy preferences, logging in, or filling out forms.

Performance Cookies: These cookies are used to enhance the performance and functionality of the website. They do not collect information that identifies a visitor. They contain information regarding how visitors use the website (for instance, whether they receive error messages on web pages).

Functional Cookies: These cookies enable the website to remember choices you make (such as your username, language, or the region you are in) and provide enhanced, more personalized features. They can also be used to remember changes you can customize in text size, fonts, and other parts of web pages. The information these cookies collect may be kept confidential, and they cannot track your browsing activity on other websites. If you do not allow these cookies, some or all of these functions may not function properly.

Targeting and Advertising Cookies: These cookies are used to build a profile of your interests and deliver advertisements relevant to you. They are also used to limit the number of times you see an advertisement, as well as to help measure the effectiveness of the advertising campaign. They are usually placed by advertising networks with the website owner’s permission (for example, social media sites). Information regarding your visit to the website is shared with advertisers and other organizations. If these cookies are not permitted, you will not experience our targeted advertisements across different websites.

DOĞUŞ OTOMOTİV utilizes the relevant personal data obtained from online and offline sources with your explicit consent for personalized advertising applications, aiming to provide and present various advantages to you, and to display tailored advertisements, promotions, sales, marketing, event management, promotional campaigns, data enrichment, cross-device targeting, and advertising via search engines. In this regard, it also leverages data management platforms, social media platforms, and similar digital advertising platforms and technologies. For the management of these platforms, it cooperates with different companies within the framework of specific contracts and receives support from various firms in operational processes.

By utilizing online customer information obtained through methods such as cookies, digital device identifiers, and SDKs, alongside customer information acquired from offline sources, DOĞUŞ OTOMOTİV segments its customers into various categories and groups across digital advertising platforms or technologies. These data are integrated into digital advertising platforms using various algorithms and internationally recognized encryption methods, and are securely maintained.

To conduct Interest-Based Advertising, it utilizes the Data Management Platform ("DMP") application. It creates an anonymous profile in the DMP through the use of cookies, cross-device/cross-contact technologies (e.g., static IDs), or by using other unique identifiers provided to the DMP by the customer (e.g., device ID). This information is solely utilized and retained for the purpose of displaying marketing content that is more relevant to you.

Information regarding the cookies on the DOĞUŞ OTOMOTİV website is presented in the table below.

Cookie Service Provider	Cookie Name	Cookie Purpose
Google	_gat,Performance	Used by Google Analytics to limit the volume of analytics requests.
Google	_ga,Performance	Used by Google Analytics to distinguish users.
Google	_ga,Performance	Used by Google Analytics to distinguish users.
Google	_gat,Performance	Used by Google Analytics to distinguish users.
Google	_gid,Performance	Used by Google Analytics to distinguish users.
Google	_gid,Performance	Used by Google Analytics to distinguish users.