Celebrating its 20th year in 2014, Doğuş Otomotiv is the leading automotive importer and one of the biggest automotive distributors in Turkey.
Doğuş Otomotiv determines its business plans according to its vision of offering “creative services beyond expectations,” and builds its corporate strategy with the aim of “being present in all the areas of the automotive value chain.” Doğuş Otomotiv has the biggest brand portfolio and the widest service network in the Turkish automotive industry.
Representing 14 international brands, each of which is the leader of its respective sector among passenger cars, light commercial vehicles, heavy commercial vehicles, industrial and marine engines, and cooling systems, Doğuş Otomotiv provides its individual and corporate customers a wide array of products made up of more than 80 models of Volkswagen Passenger Car, Audi, SEAT, Skoda, Bentley, Lamborghini, Bugatti, Porsche, Volkswagen Commercial Vehicle, Scania, Krone, and Meiller. The company also competes in the industrial and marine engines market with its Scania Engines brand, and in the cooling systems market with its Thermo King brand.
Unconditional customer satisfaction is the top priority of Doğuş Otomotiv in the services it provides, and the company has one of the largest Authorized Dealer and Service networks of Turkey. With more than 500 contact points throughout Turkey, Doğuş Otomotiv is able to render widespread and uninterrupted services to its customers in sales, after-sales, and spare parts. Besides its import and distribution activities, Doğuş Otomotiv also extends its portfolio of services in line with its strategy of being present in all the areas of the automotive value chain. In recent years, the company has undertaken important investments not only in services such as consumer financing, spare parts and accessories, logistics and customer services, used car dealership, fleet leasing, fast service, and vehicle inspection and insurance, but also in production. In addition to the Meiller Doğuş Tipper Plant established in Sakarya in 2008 as a partnership with Meiller, the leading tipper brand, the trailer plant established in Tire, Izmir in 2012 as a partnership with Krone has also began production.
In order to be a global company, Doğuş Otomotiv has also made investments to carry its successful operation in Turkey to overseas. As a result of the close and trust-based cooperation it has developed with VW Group, the company has begun providing Authorized Dealership and Service Point services under the name of D-Auto Suisse SA in Lausanne since 2009. Also as part of its operations abroad, Doğuş Otomotiv has established the D-Auto LLC company in Erbil to provide distributorship services in Northern Iraq for Volkswagen and Audi.
With its more than 2,000 employees, Doğuş Otomotiv is one of the most important players of the Turkish automotive industry. Thanks to the customer-satisfaction oriented dynamic service concept, which it has pursued since the day it was founded, Doğuş Otomotiv has always been among the most popular and most trusted brands in Turkey according to corporate reputation surveys. Since the public offering in 2004, Doğuş Otomotiv shares are traded at BIST (İstanbul Stock Exchange) under the ticker symbol “DOAS.IS”.
Doğuş Otomotiv shapes all its business processes according to its environmental and social responsibility concept. As a result, Doğuş Otomotiv published the first Corporate Responsibility Report of its industry in Turkey in 2009, and undersigned UN Global Compact in 2010. “Traffic is Life!”, the social responsibility project begun in 2004 in order to positively impact overall responsibility, awareness, and perceptions in society regarding traffic, has continued uninterruptedly for the last decade. The projects that constitute part of the “Traffic is Life!” corporate responsibility platform have been individually planned for the education of all age groups and carried out with the collaboration of public authorities; they have also received a total of 8 awards.
Doğuş Otomotiv is a member of Doğuş Group, which is active in financial services, automotive, construction, media, tourism and services, real estate, and energy.